Welcome to your SMM Course Final Paper

1. 
What is the main goal of organic social media?

2. 
Which type of content usually gets the most reach?

3. 
What is a content pillar?

4. 
Which goal should you choose to get website visitors?

5. 
What does CPC mean?

6. 
Which ad type shows multiple images or videos?

7. 
Your ad is seen by many people but no one clicks. What should you fix first?

8. 
A new page has no posts but wants to run ads. What should you do first?

9. 
People are clicking your ad but not buying. What is the problem?

10. 
Your ad was good at first but now performance is down. Why?

11. 
You are getting leads but they are not good quality. What should you improve?

12. 
High clicks but low sales means:

13. 
Low cost but poor results means:

14. 
When should you run retargeting ads?

15. 
If people see your ad too many times and stop clicking, it means:

16. 
What makes ads work best?

17. 
Which practice is most likely to reduce organic performance over time?

18. 
A professional performance marketer should make campaign decisions primarily based on:

19. 
What is the primary goal of campaign optimization?

20. 
A client asks for a monthly performance report. Which combination of metrics provides the clearest business overview?

21. 
Which practice contributes most to improving campaign performance over time?

22. 
After launching a campaign, what should a marketer do before making major changes?

23. 
A client asks whether the advertising campaign produced real business value. Which metric is the strongest indicator?

24. 
A page loses engagement after posting only sales content for two weeks. What should be recommended?

25. 
A new business has only $10 per day available for advertising. Which budgeting option is most suitable?

26. 
A local spa serves customers within one city only. Which targeting option is most critical?

27. 
A business wants to establish credibility before promoting its products. Which content should be prioritized?

28. 
A campaign receives 120,000 impressions but has a CTR of only 0.4%. Which improvement is most likely to increase clicks?

29. 
A dental clinic wants to generate appointment requests directly from Meta Ads. Which objective is most appropriate?

30. 
Which CTA is most suitable for an online store focused on conversions?

31. 
Which advertising element usually determines whether users stop scrolling?

32. 
In which situation is a Lifetime Budget generally the better option?

33. 
A premium furniture brand has a limited advertising budget. Which audience is most likely to deliver qualified leads?

34. 
A Facebook page has high reach but very low engagement. What is the most appropriate first action?

35. 
Which content strategy is most effective for building trust before promoting a product?